Solmar Villas

Chivas NBA

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The Brief

Solmar needed a production company to craft a TV commercial highlighting their USPs, and building strong brand recognition using existing stunning villa footage for a major ad campaign on Channel 4, starting on Boxing Day.

The Concept

Inspired by the concept “So Solmar,” we scripted a commercial strategically repeating the brand name while effectively communicating Solmar’s benefits to viewers.

Leveraging existing and stock footage, we incorporated text overlays to underscore key points.

The result was a compelling commercial that contributed to Solmar achieving its highest quarterly turnover to date.

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