Our mission was to develop a 3D animated advert for the Canadian online gaming company, Jackpot City.
We were tasked with creating a 3D animated TV advert for Jackpot City, showcasing the variety of games available on their free-to-play website.
Inspired by the concept of a Rube Goldberg machine, we designed a unique 3D style incorporating glass, high-gloss plastics, purple metal, and neon accents.
The animation begins with a rolling casino chip that triggers a series of events: a pack of glass playing cards falls like dominos, setting off a chain reaction involving a glass ball, a roulette wheel, and slot machines.
The sequence culminates in a seamless transition, zooming out to reveal the distinctive Jackpot City logo and tagline, leaving a memorable impression.
